FINNOSUMMIT, the most collaborative Fintech and Insurtech event in Latin America, was held last September 10 to 13 in Mexico City. There were more than 2,700 attendees: entrepreneurs, corporate innovators, investors and other key players within the ecosystem.
During this Keynote, Demetrio Strimpopulos (Banregio) gives us information about Behavioral Economics: designing the new generation of people-centered Fintech solutions. ”Innovation is not about creating new products, it’s about changing behaviour.”
We invite you to watch the full Keynote in the video below. (* Note: the language of this video is Spanish).